Logo

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So, for my logo I knew I wanted to use the same image from my last post on image tracing, especially because I feel like it goes well with my brand name. In terms of contrast, I always like playing with red because it attracts the eye and, of course, adds contrast. For the logos at the top and the center left, I contrasted the size of the letter T with the rest of the word and went further by changing it to the red I used in my projects color story in the middle logo. I also italicized the type so it aligned better with the slant of the runner. The logo in the center right contrasts with red text on a red box as well as the stroke on the type contrasting the solid fill of the box. The red fill is a different red than the other logos but the original color blended too much with the black runner in the back and I wanted to see what a boxed logo would look like. Lastly, I know we only needed four logos but I wanted to do another take on the runner behind the type so I put the bottom logo together just to see what it would look like.